We are passionate about strengthening brands based on research. Strong brands are physically and above all mentally present. ContextThinking® increases precisely this mental presence in a targeted way.
With Research & Consulting, we support our clients in successfully anchoring their brand in the relevant contexts.
We help bring about a change of perspective. The focus is on people in their everyday contexts: where can the brand be anchored?
People are our focus. We not only make people’s motives and needs visible to our clients, but bring them to life!
News
Welcome 2022!
We wish everyone just bright and happy holidays and a fiery good start into the New Year.
Enjoy the contexts as they fall!
BrainCandy 72
Do you know Substack? A recommendation for the coming quiet days.
Read more BrainCandys and listen to podcasts.Inspirierende Anstöße
Was muss der stationäre Getränke-Einzelhandel tun, um im Zeitalter von Amazon & Co. weiterhin relevant zu bleiben?
Erfolgreicher Auftakt des ersten VDGE-Strategieworkshops in Fulda.
Mehr lesen.